Who we are

We are Morning Routine, inspired by the Saratoga splashing trend—those bold, no-nonsense types who kick off the day with a cold splash and a steel gaze. We took that raw energy and forged it into T-shirts built for people who own their mornings, not mess around with them. These designs carry that same grit: sharp, confident, and unapologetic.

We’re not here to preach routines or fluff up your ego. We’re a team that respects the hustle, crafting gear that matches the strength of those who wear it. Pick one up, wear it like you mean it. That’s it.

Oh also… ships in 3-5 days

White t-shirt with the text 'Morning Routine.' printed on the front.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!